This new project is character driven, the aim being to create designs based entirely on a made up character. For promotion the aim is to create a styling project and photoshoot but as as a design student, I have paired with a promotion girl and have used her character. I will include her photoshoot images to help create my designs. This is the first collaboration project I have done, and although we will be using the same character we will not be working together. It will simply be two outcomes of the same character!
Her character is defined in the images below
"they're inspired by beetlejuice, winona ryder, ghost world the comic, princess bubblegum and marceline from adventure time" - Maddie
So using Maddies character I created a few mood boards; seen below.
[Various mood boards from Sketchbook]
As well as moodboarding the inspirations Maddie set I decided to look at the artist approach to 'superheros' so I looked into futureistic, modernist and minimalism in fashion. The above boards were what I created. I wanted to pick out some colours, textures and mainly shapes to begin working on as moving from inspo to design is normally the hard bit. Hence the more I mood board, the more I have to work from.
The main things that I picked up on were the dreamy nature and movement of a superhero, for example the speed, the bright colours and lights, and the structure of the pieces. From architectural designs equaling strength to the floaty soft shapes of the female body. The surrealist artwork I felt fitting in nicely too, as these two girls were extremely average, but wanted this abnormal life. This extrasuper power. This randomness is something I will focus on, empowering my character in the unexpected.
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